Ads on pigeons
Tuesday, November 4th, 2008I saw an interview with a perfectly mad aristocrat chap who thought pigeons where a bit dull, so employed someone to dye them bright colours. Turns out it’s an ancient and noble art practiced by the Spanish. Turns out there’s a company that dyes them for you for that all-important ‘mass release’ event you’re planning. See video on YouTube if you don’t believe me.
According to some, rather unofficial stats, there are roughly 400 million pigeons in the world, that’s 1 pigeon for every 16 humans alive, not a bad ratio. In the ever more segmented ad market, any new mechanism for reaching new consumers has got to be a winner. Especially in urban environments.
Anybody else thinking what I’m thinking?
